Retail and event design

Yes. I handle the art direction, the 3D model and the engineering, the renders and all the graphics you need, from window graphics to totems. For the Fujifilm display, with Pac Team Europa’s design team, I worked on the concept, the 3D model, the renders and the technical drawings for production, and I designed the graphics for the product plaques. For ORObyRUFFINO, with the agency PLUS+, I designed the graphics for all of the event’s communication, from the invitations to the wrap for a tram.

Yes. For a display I go all the way to the production drawings. For Fujifilm I prepared the technical drawings for production. For the Sikkens Colour Wall I updated the technical drawings, designed the templates for positioning the samples and prepared the print-ready artwork for the trays and the colour names.

Yes. I build it in 3D and put it in your space: either in a space rebuilt from the survey, as with the jeweller’s windows, or in a photo of the real place, with a photomontage. That way changes are decided on screen, before anything is produced.

I don’t have a price list: every project gets its own quote. Once we’ve talked it through, I’ll send you the stages, timings and costs, with what’s included and what isn’t.

Yes. The Haier display islands are in 21 shops across Tuscany, Lazio, Marche, Umbria and Emilia-Romagna, the jeweller’s windows are in Milan and Rome, and the Maybach furniture is designed for boutiques anywhere in the world. I work from Cecina, in Tuscany, and I can run projects remotely as well.

It helps, but we can also start from technical drawings or your brief. When space is tight, the survey makes all the difference: in the jeweller’s windows there was about 60 cm between the glass and the back, and every piece had to be drawn to the millimetre.