Colle Vento
Brand identity and wine labels
- Client
- Colle Vento
- Year
- 2023
- Disciplines
- Brand identity
- Creative direction
- Photography
- The work
- Logo
- Wine labels
- Catalogue
- Photo shoot
For Colle Vento, a winery in Suvereto, I took care of the brand identity and creative direction: the logo, the wine labels, the catalogue and a photo shoot between the vineyard and the estate.
The house, the trees and the vines in the logo
Colle Vento makes wine in Suvereto, in Tuscany. It needed a complete identity, and I saw the whole thing through, right down to the corks, the capsules and the shipping cartons.
The logo grew out of looking at the estate: the shape of the house, the trees in the garden, the rows of vines. I fitted them together like the tiles of a mosaic.
Three labels, three pieces of Suvereto
A good part of the work went into the labels, because they’re what ends up in people’s hands. They had to be recognisable at first glance and stay rooted in the land: each one carries a different element.
- 01Colle VentoVine leaves stirred by the wind.
- 02L’AutodidattaThe plan of the vineyard.
- 03SuberA lithograph of cork, typical of Suvereto.
Before the labels went to print, I made a 3D preview of the bottles to check the proportions and the special finishes. You judge a label on the bottle.
The catalogue, the cards and the estate photos
Then I laid out the product catalogue and designed the business cards and the social media graphics.
And the photos: I shot the winery, the vineyard and the grounds of the estate myself.